Tracewell Systems creates high tech products for military, aerospace and commercial organizations. These particular products, rugged blade systems, are marketed to military and aerospace because of their need for adaptability in harsh environmental conditions while taking advantage of the cost and performance of IBM Blade Technology. Because of their partnership with IBM, all of Tracewell’s collateral materials must adhere to IBM’s strict brand standards.
This piece shows my ability to adhere to very strict brand standards by IBM, while adding other design elements to create a piece for Tracewell that feels like their own.
Debbie Disney 